Pets Canada receives limited funding from AAFC to help reduce exhibitor expenses and provide financial support to companies participating in the Canada Pavilion. To be eligible, companies must showcase pet food and/or pet treat SKUs within the pavilion. Funding is available for one representative per qualified company and includes 50% reimbursement on the following expenses: 

Airfare

• 50% reimbursement of basic economy airfare, up to $1,000 per flight.  (While the program allows an airfare value of up to $2,000, the reimbursement is capped at 50%, resulting in the $1,000 limit. Your claim may exceed $2,000 however the reimbursement amount will be limited to $1,000.)
• Airfare receipts will need to be included in the post-show report to claim any reimbursements. If you choose to fly in a higher class, you must submit your actual receipt plus a comparable economy‑fare quote for the same flight to validate claim. 

Per Diem 

• 50% per diem, up to $575 per exhibition day + 2 travel days.