Grow Your Business – Join the Canadian Delegation at WBENC 2025 in New Orleans!

Are you a women‑owned business in Canada ready to take your growth to the next level? Join the Canadian Delegation at Women’s Business Enterprise National Council (WBENC) 2025, the largest event in North‑America focused on supplier diversity and women’s business growth, taking place June 22‑26 in New Orleans.

WBENC brings together thousands of women entrepreneurs, Fortune 500 companies, U.S. federal agencies, and supplier diversity leaders — all looking to connect and do business.

With over 95% of Fortune 500 companies incorporating supplier diversity into their procurement strategies, WBENC offers unmatched visibility and opportunities for Canadian women entrepreneurs.

As part of the Canadian delegation, you’ll benefit from tailored support from the Trade Commissioner Service (TCS), including:

• answers to your export‑related questions;
• strategic business advice on entering the U.S. market; and
• curated B2B opportunities to meet with potential partners and buyers.

Program highlights:

• Know‑Before‑You‑Go Webinar — Prepare for WBENC with a practical session led by the TCS in Dallas.
• Virtual Workshops on How to Work with US Corporate Supplier Diversity Teams — Get the latest supplier diversity insights from two of the largest multinational corporations headquartered in the South Central US and learn how they work with WBEs and how to refine your pitch in these challenging times.
• WEConnect International Day (June 22) — Kick off your WBENC experience with global women entrepreneurs (registration required).
• Canada at WBENC Networking Breakfast (June 23) — Connect with regional contacts and Canadian WBEs.
• Access to TCS B2B Space on the WBENC Expo Floor — Meet, connect, and explore growth opportunities.

Register by June 15 to secure your place in the Canadian business program and benefit from on‑the‑ground support from the Trade Commissioner Service.

Date: June 22‑26, 2025

Location: Morial Convention Center, New Orleans, Louisiana, United States of America

Important information:

• WEConnect International Day (June 22) kicks off TCS programming. Participants must register separately and be WEConnect certified or registered to attend. Learn more: weconnectinternational.org/international-day-2025
• A separate registration is also required for WBENC 2025 via the official event website.
• Some elements of the program, such as Match & Meet, are only open to fully registered, certified WBEs.

For more information, contact TCS Dallas team members at laura.aune@international.gc.ca or noe.andradequiterio@international.gc.ca. They can provide information on this event as well as advice on business development in the region.

Take the next step in your export journey. Join us in New Orleans and discover how WBENC 2025 can open doors for your business in the U.S.

Do business with the world.

The Trade Commissioner Service helps Canadian businesses of all sizes succeed in international markets with export advisory services, funding and accelerator programs. With a presence in more than 160 cities worldwide, we can help you do business with the world.

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